December 07, 2022

A different perspective on gifting.

A different perspective on gifting.

It's the most wonderful time of the year – holiday, family, and Christmas time! Our December days are filled with celebrations, laughter, magic and shopping. Even though the age-old tradition of exchanging gifts remains, nowadays, there is something different to the way we view gifting. We've traded the days of commercialised or "cheap" gifts for meaningful gifting, where the joys of your recipient are now the deciding factor. Moreover, we want to give something that lasts without compromising our planet. Sustainability has become a gifting buzzword and is no longer just a marketing bonus. It is embedded in how we work, lead our lives and spend our money. Thoughtful gifting says that you spent time selecting something suited to your recipient, and by choosing a sustainable gift, you bring joy and serve a bigger purpose.

SOEK® is your partner in purposeful gifting. Our sustainably sourced sunglasses make forward-thinking gifts, but better yet, they stay in fashion long after only the Christmas cake crumbs are left.

Our expansive range of SOEK® sunglasses offers exceptional comfort, colour and style and caters to nearly every family member, whether for work, play or exercise. His great gifts include our dapper DALTON or handsome BALMORAL with polarised black lenses and walnut wooden arms or the FORRESTER with blue polarised lenses for sporty studs. Suppose he can't contain his adventurous spirit. In that case, our WANDERER with oak wood and NOMAD with rosewood frames and black polarised lenses or the DRIFTER with maple and ebony frames and brown-tinted polarised lenses make his perfect partners.

Gifts for her include sunnies for every occasion. Our BELLA's of the ball include IVORY TORTOISE, CHAMPAGNE and MIDNIGHT, whereas LILA GRACE also steps out in CHARCOAL GREY and BURNT ORANGE. MILLA makes a statement in CARAMEL, and KHAKI and SAVANNAH steal the spotlight in MIDNIGHT, NUDE and BLUSH PINK. These lovelies come standard with polarised lenses and pretty-looking arms.

Are you housing a tweenager for the holidays? Make your gift a standout with the polarised silver lenses of SORRENTO, the eye-catching clear frame and blue polarised lenses of WINEGLASS BAY or the nude-framed-brown-lensed FRASER, which is way more than just another nice-to-have and speak straight to social status.

Sustainability means fulfilling the needs of current generations without compromising the needs of future generations, and we are all about that. Our sunglasses are handcrafted using environmentally friendly processes from durable bamboo and hardwoods such as maple, ebony and walnut. All the materials are natural, renewable and free from harmful or toxic elements.

Do away with commercialised Christmas by browsing our entire range of handcrafted and environmentally friendly sunglasses. We promise the perfect fit for all your people! Enjoy the festive season with your loved ones and, in the words of Margaret Manning, "Let others see the good that you see in them" by gifting them a pair of SOEK® sunglasses.